Swedish lead generation company Gambling.se has secured a further £2 Million investment to expand the geographic reach of their services and enhance its media offerings. The company is further expanding into some of major gaming markets worldwide like New Zealand, Denmark, Norway and Finland.
STOCKHOLM, December 21, 2018 – Established Swedish online lead generation company Gambling.se has raised a second round of £2,000,000 investment to expand its operational reach into new geographies and vertical markets and to further grow its rapidly expanding websites and media offerings. The company’s decision to develop in other geographies comes after the rapid growth of the company’s flagship site, Gambling.se, that has established itself as one of the premier casino review sites in Sweden and has seen a great increase in its popularity.
In addition to Sweden, the company recognizes the market potential of the entire Scandinavian market, which is one of the most lucrative gaming markets in the world. One particularly interesting Nordic markets is Finland, where the company has entered via its comprehensive portal – BestCasinos.fi, which offers superior analysis and reviews for the Finnish viewers. Similar strategy will be employed to the Norwegian gaming market via the portal BestCasinos.no. The company will further diversify its offering in the lucrative Danish market via NewCasinos.dk and the fast growing new market of New Zealand (NewCasinos.nz). The investment will be dedicated to ensuring a rapid expansion of the existing sites and sustained company profitability in the coming years. It will allow the company to grow at a faster pace, to strategize, develop and create better, innovative content and product features, unmatched in the gambling industry.
In addition to the growth of its main websites, in November 2018, Gambling.se announced the premiere issue of Gambling.se Magazine, which would be released online six times per year. The magazine is translated to Finnish, Swedish, Norwegian, Danish in accordance to the respective websites and in addition to being published in English. It is distributed digitally and focuses on topics of interest to the players and features interviews from leading industry experts and executives. The magazine is targeted at players in Scandinavia and New Zealand.
Founded in 2016 by experienced entrepreneurs, Veselin Lalev and Mattias Kaneteg, Gambling.se operated premium websites designed as independent portals offering reviews of online casinos, games, casino bonuses, and slot games and industry developments. Viewers and players can find tons of objective and useful information, up-to-date ratings, recommendations, and quality gaming articles.